How it works
The loop this system runs, what happens to anything it finds, and the path to a close. Every step here is a screen you can open.
The product loop
Why buyer intelligence and internal work are one system- 01Buyer signalResearch, a person, or a competitor move
- 02Strategic requirementWhat that buyer would need to see
- 03Internal developmentWork that produces the proof
- 04Measurable improvementA verified metric moves
- 05Acquisition proofEvidence a buyer can check
- 06Buyer engagementA conversation worth having
- 07Competitive tensionMore than one live process, and a category read
- 08Higher valueWhat the transaction is worth
It closes: competitive tension raises what the company is worth, which funds and justifies the next round of internal work. A buyer signal that never reaches an initiative, and an initiative no buyer asked for, are both the loop broken.
What happens to something research finds
The path from a source to a changed scoreNO MATERIAL CHANGE
A run that finds nothing stores its metadata and creates nothing — no tasks, no proposals, no intelligence. That outcome is what makes the others credible.
A failure stays a failure
Partial results are kept, the error is recorded, and the run is retryable on the same job. There is no path from a failure to a stored result.
Only a human applies
Nothing crosses the approval line on its own. A score, tier, probability, authority or priority moves when somebody decides it does.
The critical path
What has to happen, in order, to reach a close- Financial reportingFinancials
- Data roomTransaction
- Tier 1 outreachBuyers
- MeetingsBuyers
- DiligenceTransaction
- IOIs and LOIsOffers
- Competitive processPipeline
- Final buyerScenarios
- CloseTimeline
Lateness on this path is computed from dates rather than read from a status, so a stage nobody remembered to mark delayed still shows as late.